A small local dispensary group in an adult-use state wanted to increase online orders and brand recognition in their competitive market area.
Strategy: Yerbalist created a Facebook advertising campaign that targeted local 21+ audiences with branded and non-branded advertising.
Results: We saw an immediate increase in website traffic and online ordering. Every single week over the 30-day period, Yerbalist doubled online orders and showed >500% Return On Ad Spend.
A national Cannabis retailer with products in over 250 locations wanted to increase revenue from online sales on their new eCommerce website.
Strategy: Yerbalist implemented compliant landing pages with direct-response copy, integrated checkout, and server-side tracking to run Google Shopping/Search for high-intent traffic to drive conversions.
Results: Over the course of 5 months we improved ROAS while increasing budgets from an initial $13,000/mo to greater than $20,000/mo.
An award winning California Cannabis brand has come to support their monthly revenue growth using Meta advertising campaigns.
Strategy: Yerbalist launched new creative, improved tracking, and developed custom landing pages with direct-response copy and custom offers.
Results: We drove over 800 new customer orders to their online store, contributing $80,000 in new revenue.